{"id":4294,"date":"2026-09-07T16:42:01","date_gmt":"2026-09-07T14:42:01","guid":{"rendered":"https:\/\/minuitdorsay.com\/?p=4294"},"modified":"2026-10-11T10:16:02","modified_gmt":"2026-10-11T08:16:02","slug":"creation-site-internet-restaurant","status":"publish","type":"post","link":"https:\/\/minuitdorsay.com\/en\/creation-site-internet-restaurant\/","title":{"rendered":"Cr\u00e9ation de site internet pour restaurant : carte, r\u00e9servation et devis"},"content":{"rendered":"
\n\n

Pour Le Change, caf\u00e9-restaurant \u00e0 Avignon<\/a>, le site est arriv\u00e9 dans un travail plus large : identit\u00e9 visuelle, photographies, menus et supports du lieu. Le restaurant n\u2019avait pas encore de site. Il fallait pouvoir montrer la salle et les plats, consulter les cartes et envoyer une demande de r\u00e9servation depuis un t\u00e9l\u00e9phone.<\/p>\n\n\n\n

C\u2019est un bon point de d\u00e9part pour la cr\u00e9ation du site internet d\u2019un restaurant : partir de ce que les clients doivent trouver, puis de la mani\u00e8re dont le lieu souhaite se pr\u00e9senter. Je suis Tamara Chaudesaigues, webdesigner et fondatrice de Minuit d\u2019Orsay \u00e0 Paris. Voici comment je pr\u00e9pare ce travail et les \u00e9l\u00e9ments qui permettent de demander un devis.<\/p>\n\n\n\n

\"Site
Le Change : une page qui pr\u00e9sente le caf\u00e9 avec ses photographies et sa typographie.<\/figcaption><\/figure>\n\n\n\n

La carte et les informations pratiques passent en premier<\/h2>\n\n\n\n

Une personne qui arrive sur le site peut vouloir voir les prix, v\u00e9rifier les horaires ou savoir si elle peut venir avec un groupe. Le type de cuisine, les cartes, l\u2019adresse, les acc\u00e8s et les moyens de contact doivent donc \u00eatre faciles \u00e0 retrouver. Les photographies donnent une id\u00e9e du lieu ; les renseignements pratiques permettent de pr\u00e9parer la visite.<\/p>\n\n\n\n

Je d\u00e9finis les pages \u00e0 partir de ces besoins. Une page de privatisation ou d\u2019\u00e9v\u00e9nements peut \u00eatre utile si le restaurant propose r\u00e9ellement ces services. Sur t\u00e9l\u00e9phone, la carte doit rester lisible et le bouton de r\u00e9servation doit mener au bon endroit. Le nombre de pages suit le contenu disponible, plut\u00f4t qu\u2019une formule identique pour tous les lieux.<\/p>\n\n\n\n

Une r\u00e9servation confirm\u00e9e et une demande ne sont pas la m\u00eame chose<\/h2>\n\n\n\n

Le site peut renvoyer vers votre outil de r\u00e9servation, int\u00e9grer un module compatible ou proposer un formulaire de demande. Je regarde avec vous ce qui se passe apr\u00e8s le clic : les renseignements demand\u00e9s, la personne qui re\u00e7oit la demande et la mani\u00e8re dont le client obtient sa confirmation.<\/p>\n\n\n\n

Sur Le Change, le site comprend un formulaire de r\u00e9servation. L\u2019envoi d\u2019un formulaire ne doit pas \u00eatre pr\u00e9sent\u00e9 comme une table d\u00e9j\u00e0 confirm\u00e9e. Si vous utilisez un autre outil, son int\u00e9gration et son abonnement \u00e9ventuel sont \u00e0 pr\u00e9ciser s\u00e9par\u00e9ment dans le devis.<\/p>\n\n\n\n

\"Formulaire
Le formulaire du Change : nombre de personnes, date, heure et coordonn\u00e9es.<\/figcaption><\/figure>\n\n\n\n

Le Change : du menu imprim\u00e9 au premier site<\/h2>\n\n\n\n

J\u2019ai pris en charge l\u2019identit\u00e9 visuelle, les photographies, les menus d\u00e9pliants, la carte des boissons, les dessous de verre et les panneaux des boissons et cocktails. Le site reprend les codes graphiques du restaurant avec une navigation courte, une version mobile et une rubrique Actus.<\/p>\n\n\n\n

Les supports imprim\u00e9s et les pages web r\u00e9pondent \u00e0 des usages diff\u00e9rents, mais ils pr\u00e9sentent le m\u00eame lieu. La page du projet Le Change<\/a> r\u00e9unit les r\u00e9alisations. Le lien entre les supports est aussi d\u00e9velopp\u00e9 dans l\u2019article sur l\u2019identit\u00e9 visuelle et le site internet<\/a>.<\/p>\n\n\n\n

\"Menu
Le menu d\u00e9pliant du Change, r\u00e9alis\u00e9 dans le m\u00eame ensemble graphique.<\/figcaption><\/figure>\n\n\n\n

Ce qu\u2019il faut pr\u00e9parer pour le devis<\/h2>\n\n\n\n

Votre carte, quelques photographies, le logo s\u2019il existe, votre site actuel et le nom de votre outil de r\u00e9servation suffisent pour commencer un \u00e9change. Pr\u00e9cisez aussi les langues souhait\u00e9es, les contenus de privatisation ou d\u2019actualit\u00e9s et les \u00e9l\u00e9ments qu\u2019il reste \u00e0 produire.<\/p>\n\n\n\n

Le budget d\u00e9pend de ce p\u00e9rim\u00e8tre : les \u00e9l\u00e9ments qui composent le prix d\u2019un site de restaurant<\/a> permettent de le pr\u00e9parer. Si un site existe d\u00e9j\u00e0, les signes qui peuvent justifier une refonte<\/a> aident \u00e0 distinguer ce qui fonctionne de ce qui m\u00e9rite d\u2019\u00eatre repris.<\/p>\n\n\n\n

Le r\u00e9f\u00e9rencement se pr\u00e9pare avec les pages<\/h2>\n\n\n\n

Les titres, les renseignements pratiques, les contenus et les liens entre les pages d\u00e9crivent le restaurant. Le site et la fiche Google doivent pr\u00e9senter des informations coh\u00e9rentes. Le r\u00e9f\u00e9rencement local d\u2019un restaurant<\/a> commence par ce travail, sans garantir une place dans les r\u00e9sultats.<\/p>\n\n\n\n

Paris est le point d\u2019ancrage de Minuit d\u2019Orsay. La localisation du restaurant reste celle du restaurant : Le Change est \u00e0 Avignon, et son site doit permettre de pr\u00e9parer une visite \u00e0 Avignon. Pour votre projet, je pars de votre lieu et de son fonctionnement.<\/p>\n\n\n\n

D\u00e9couvrir les missions du studio pour les restaurants et caf\u00e9s<\/a>.<\/p>

Parler du site de votre restaurant<\/a><\/strong><\/p>\n\n<\/div>","protected":false},"excerpt":{"rendered":"

Les pages, les contenus et la r\u00e9servation \u00e0 pr\u00e9voir pour un restaurant, avec le site et les supports r\u00e9alis\u00e9s pour Le Change.<\/p>","protected":false},"author":2,"featured_media":4789,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,56],"tags":[53,14,20,22,52,49,70,55,54],"class_list":["post-4294","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hospitality","category-webdesign","tag-creation-site-internet-restaurant","tag-identite-visuelle","tag-minuit-dorsay","tag-paris","tag-restaurant","tag-web-designer-paris","tag-webdesign-hospitality","tag-webdesign-restaurant","tag-webdesigner-restaurant"],"yoast_head":"\nCr\u00e9ation de site internet pour restaurant \u2014 Minuit d\u2019Orsay<\/title>\n<meta name=\"description\" content=\"Carte, r\u00e9servation, version mobile et devis : pr\u00e9parez le site de votre restaurant avec Minuit d\u2019Orsay, webdesigner \u00e0 Paris. 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